Russian Cut
About us
We are building a world-class company, and our strategy aims both at leadership in terms of production volumes and at implementing the highest international standards in all ALROSA’s operations
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Our business
ALROSA’s business relies on a strong resource base, efficient production processes, innovative technologies and international business standards
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Sustainability
We strive to create a sustainable future by striking a balance between commercial and public interests
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Investors
We adhere to high standards of corporate governance and strive to increase our investment attractiveness by building open and respectful relationships with shareholders and the investment community.
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Clients
Our sales policy is focused on establishing long-term and mutually beneficial partnerships. We guarantee transparent and fair terms of access to rough diamonds for all customers.
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ALROSA Diamonds
We fully control the journey of the diamond, from the mine to the cutting factory, and guarantee the natural origin of our diamonds. ALROSA diamonds are always natural with unmatched cutting quality.
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Diamond jewelry
Our jewelers carefully preserve the age-old traditions of Russian jewelry, supplementing them with the latest technical achievements and following fashion trends. There are only natural diamonds in our jewellery.
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Media
We are always happy to talk about our activities and answer reporters’ questions
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Russian Cut

 Main PageAllrosa BrilliantsRussian Cut

Russian diamonds attract buyers from all over the world not only due to the high quality of the diamonds, but also due to the excellent Russian cut. The concept of the Russian Cut is known all over the world and is considered a kind of "mark of quality" thanks to the skills of our craftsmen honed over the centuries.

Extracted from the bowels of the earth, rough diamonds have little in common with the dazzling, eye-catching stones found in jewelry. In order to make a diamond a key component of an elegant ring, pendant or pendant, a crystal must undergo a special treatment - a cut, which will bring out all its good points and hide possible deficiencies. The cut allows us to reveal the hidden beauty inherent in a diamond, to reveal the maximum play and brilliance of the crystal.

ALROSA Diamonds employs over 450 highly skilled cutters who know what a real Russian Cut is. That is why we can guarantee the exceptional quality of diamonds produced by ALROSA.