We are building a world-class company, and our strategy aims both at leadership in terms of production volumes and at implementing the highest international standards in all ALROSA’s operations
We adhere to high standards of corporate governance and strive
to increase our
investment attractiveness by building open and respectful relationships with
shareholders and the investment community.
Our sales policy is focused on establishing long-term and mutually
beneficial partnerships. We guarantee transparent and fair terms of access to
rough diamonds for all customers.
We fully control the journey of the diamond, from the mine to the cutting factory, and guarantee the natural origin of our diamonds. ALROSA diamonds are always natural with unmatched cutting quality.
Our jewelers carefully preserve the age-old traditions of Russian jewelry, supplementing them with the latest technical achievements and following fashion trends. There are only natural diamonds in our jewellery.